York Valley Cheese

About This Project

York Valley Cheese (YVC) is a great example of how even the most unexpected products can be made fun and trendy with the right logo and branding. We worked with YVC to give their old logo a completely new look that brings the company into the mid twenty first century while still capturing the “old world charm” of a business that opened its doors 90 years ago. We also created a separate brand for YVC’s signature product “Squeaky Cheese” to make it uniquely recognizable from all other cheese on the market – and a sought after treat all its own!